Sept. 17, 2021
Beat of the Week
20th anniversary coverage of 9/11 touches all corners of AP
came together in September 2001 for an unprecedented news challenge that ushered in a new era. Twenty years later it reconvened to help make sense of the world that 9/11 left behind. It did so with style, substance and an unerring customer focus — and by harnessing the power of the global news organization.
The early brief called for chronicling the changes in the world without being merely a look back. With that in mind, AP staffers around the world started brainstorming last spring. Robust communication with customers, who wanted their material early, was baked into the process from the outset, as was a platform that showcased content eagerly sought by AP members and clients.Throughout the summer, staffers worked to capture a broad variety of themes: the rise of conspiracy theories, changes in air travel, the experiences of Muslim Americans since 9/11 and the legacy of wars in Iraq and Afghanistan, to name just a few. Newly revealing first-person accounts from AP staffers who were there that day showed what it was like to live through Sept. 11.Longtime Afghanistan correspondent Kathy Gannon took a break from dangerous spot coverage to write the opening installment of the anniversary package, and the “centerpieces” that moved in advance of Sept. 11 represented AP coverage at its very best: global, multiformat, customer-focused and brimming with the expertise of journalists who have covered their respective disciplines for years, if not decades. Each day brought innovative video, compelling photos, insightful writing and a new, richly designed digital presentation bringing it all together.The work was amplified by sharp curation and advance social media work. And on the anniversary itself, AP’s East Region and Washington bureau collaborated to chronicle a nation still in mourning but also moving on. https://apnews.com/hub/9-11-a-...